EPIGEA: TECHNOLOGY AND BUSINESS TO REINVENT STADIUMS

Large stadiums need to maximize their profitability and diversify their use without compromising either the quality of the pitch or the fan experience. Sener, an international benchmark in engineering and technology, set out to take a further step in this direction after the success of Hypogea at the Santiago Bernabéu Stadium.

The result is Epigea, a patented and fully automated solution that transforms any stadium—new or existing—into a multifunctional space. Using a system of retractable trays and a mobile roof discreetly integrated into the architecture, Epigea makes it possible to host sporting, cultural, corporate, or e-sports events without affecting the sports calendar, while keeping the pitch in optimal condition and reducing operating costs.

The role of ZERTIOR

To turn Epigea into a truly comprehensive, turnkey solution, Sener has placed its trust in ZERTIOR. Our company contributes its extensive experience in the sports and entertainment industry, developing for each client business models, financing plans, and stadium exploitation strategies that complement Epigea’s technological dimension.

Thanks to this collaboration, clubs and operators not only acquire an advanced engineering solution but also a sustainable and profitable plan to harness its full potential, accelerating the return on investment.

Epigea makes it possible to multiply the annual use of stadiums—from 60 to over 8,000 hours—optimize operations, improve sustainability, and generate new revenue streams. With ZERTIOR’s support, each implementation is accompanied by a customized operating model that ensures economic viability and maximizes the experience for users and sponsors.

The alliance between Sener and ZERTIOR demonstrates how the combination of technological innovation and expertise in the sports business can redefine the future of stadiums. Epigea not only transforms the playing field but also the way it is managed and monetized, offering clubs and promoters a revolutionary tool to face the challenges of both the present and the future.