An anniversary to remember
Supermercados Covirán is a food retail cooperative with over 3,200 supermarkets in Spain and Portugal. It was recently given the Company of the Year Award by the Business Confederation of Madrid-CEOE (CEIM). Covirán sought out Zertior to fully co-ordinate and organise the celebration of the company’s 50th anniversary. The relationship between the two companies began with the signing of the image agreement between Rosa López and the supermarket chain.
The first task was to create a logo for the 50th anniversary. Thanks to Zertior’s efforts and coordination, the logo was designed in the end by Javier Mariscal.
One of the main events was the congress held at the IFEMA trade fair. Over 3,000 cooperative members attended the event, which showcased all the co-operative’s achievements over the years, as well as its bright future prospects. Various high-profile speakers took part in the event, such as former Justice Minister Alberto Ruiz-Gallardón.
The conference ended with a gala dinner on field at the Santiago Bernabéu stadium, The gala was hosted by comedian Juan Imedio and culminated with a performance by the band, Los Secretos.